Kevin Trudeau’s Weight Loss Cure sued by the FTC

According to this post on Diet Blog, Controversial author Kevin Trudeau is being sued by the FTC for mis-representing his book, the Weight Loss Cure, in infomercials. Ads promoting the book invent several false claims, including suggesting that the plan is easy to follow (it’s not) and that it requires a short-term commitment with long-term results (it’s a life-long commitment.)

Still, Trudeau is used to naughty publicity — he’s a well-known hoax who has been pushing all sorts of products for years. He’s been a target of the FTC for a towering duration. And yet his books still

are selling millions of copies. Want to know increasingly approximately Kevin Trudeau? Read this.

Original post by Martha Edwards

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